Creating a consistent income can be challenging for real estate agents. Leveraging your expertise to create passive income by creating online courses is a smart way to boost earnings and grow your brand.
Systeme.io, an all-in-one marketing platform, makes it easy for agents to turn their knowledge into profitable courses, guides, and resources.
Here’s how you can use Systeme.io to create a side hustle that supports business growth and generates passive income.
1. Monetize Your Expertise with Real Estate Courses
As a real estate agent, your expertise in market trends, property deals, and sales techniques is invaluable to other agents, clients, and prospective investors.
Creating online courses using Systeme.io allows you to share your expertise with a wide audience beyond local clients. Here are a few ideas for courses you could offer:
- Real Estate Agent Courses: Teach other agents how to improve their business, covering topics like social media marketing, client management, or branding.
- Niche-Specific Knowledge: Offer courses on specific aspects of real estate, like selling distressed properties, government-owned properties, or high-end properties.
- Closing Sales Techniques: Share your knowledge on how to go from the first contact to securing a signature.
- Pre-Licensing Prep: Create courses to help prospective agents prepare for the licensing exam, and how to start in the business even before having the license.
- Brokerage One on One: Advice other brokers on how to open and run a successful Real Estate Company. Courses on this topic could go for thousands of dollars.
- Search on Amazon: Look for best selling topics in the real estate book session and if you think you can share value turn it into your own course.
How to Sell Commercial Real Estate, How to Contract with the Government, How to Contract Home Sales for Developers, How to Transition from Residential to Commercial Real Estate, etc.
After you attend a convention, seminar, or class, you can share your expertise through a course.
With Systeme.io, you can build structured courses with chapters and lessons, making it easy for students to learn at their own pace.
You can choose to offer these courses for free to build a following, sell them for a one-time fee, or set up a subscription model for ongoing income.
2. Build and Sell Digital Products with Sales Funnels
Systeme.io makes it simple to set up sales funnels that help you promote and sell digital products beyond courses.
Here are some ideas for digital resources that can be valuable to other agents, investors, and even your buyers and sellers nationwide:
- Investors’ Guides: Weekly or monthly guides highlighting underpriced or distressed properties in your area.
- Exclusive Property Lists: Lists of distressed properties, tax liens for sale, or properties with great investment potential.
- Step-by-Step Marketing Strategies: PDFs or videos detailing out-of-the-box strategies for lead generation, social media advertising, and community marketing.
- Listing presentation scripts: PDFs or videos of step by step process from getting a listing appointment to getting the signature
These types of products can be created once and sold repeatedly, generating passive income while you focus on your real estate clients.
Systeme.io’s funnel-building tools are designed to help you automate the selling process, creating a seamless buying experience that truly works while you sleep.
syeteme.io pricing table
3. Expand Your Reach with a Blog
Promoting your courses and products effectively is essential to building an audience.
Systeme.io also allows you to set up a blog where you can publish valuable, SEO-optimized content. A well-maintained blog will improve your online visibility, rank higher on Google, and drive traffic to your courses and products.
A blog post targeting “real estate training” can attract steady organic traffic, serving as a free, ongoing advertisement for your courses and generating passive income.
Example Blog Topics to Drive Traffic:
- “How to Build a Real Estate Brand Online”
- “Things I Wish I Knew As a New Real Estate Agent”
- “Lead Generation Ideas for Real Estate Agents”
- “What is Best: Small Real Estate Office or a Large one?”
As this blog content gains traction, it becomes an ongoing traffic source for your courses—essentially a free advertising channel that keeps generating passive income.
Moreover, with Systeme.io, you can set up affiliate marketing links to have other bloggers and social media influencers promote your courses and get paid for it.
4. Turn Knowledge into Passive Income with Affiliate Marketing
You can further monetize your blog and courses by incorporating affiliate marketing. For example, you might recommend tools and services that are beneficial to other agents or buyers.
Each time a reader uses your affiliate link to purchase a recommended product, you earn a commission.
This is a straightforward way to add an additional layer of passive income to your real estate side hustle.
Learn how to properly do affiliate marketing for real estate agents in 2025
5. The Benefits of Using Systeme.io for Your Real Estate Side Hustle
Systeme.io stands out as a powerful, all-in-one tool for real estate agents looking to build a side hustle. Here’s why:
- Affordable: Compared to other funnel builders, Systeme.io offers competitive pricing, making it accessible even for agents just starting with online ventures. The starting package is free for the first month, then $27mo.
- Ease of Use: The platform is user-friendly and doesn’t require technical expertise to create sales funnels, email campaigns, or course modules.
- Flexible: Use Systeme.io as your website platform or redirect it and display pages in any other real estate website you own.
- Everything in One Place: With Systeme.io, you can manage sales funnels, emails, blogs, and courses all from one platform. No need to juggle multiple tools and platforms.
Create courses, digital products, and a blog to generate automated income while supporting your real estate business. This also expands your brand and establishes you as a trusted expert and educator.
Final Thoughts: Your Knowledge Is Valuable—Turn It Into Income
With Systeme.io, you can easily create and market courses, digital products, and blog content, reaching a wider audience beyond local buyers and sellers as typical agents do while generating consistent passive income.
This is not a get-rich-quick scheme; it will take time. Start slow—creating the first course will take effort, but the next one will be easier. Moreover, if you craft a masterpiece that’s in high demand, you can take it to a platform with a worldwide audience like Udemy.
